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Marketing Brand Manager

Stellenbeschreibung

  Develop, implement and manage Go-to-Market (GtM) strategies and execution plans for assigned technology and market/application brands within ADI’s Business Units.Act as primary point of contact and lead facilitator between assigned business unit(s) and Corporate Marketing organization.   Responsibilities include:   Working with business units, develop a GtM strategy that relates to the goals of assigned brands.Plan, develop and direct marketing business plan for the associated brandsLead implementation of marketing programs related to associated brandsAct as strategic lead for brands to include advertising, promotions, collateral generation, SEO/SEM, website presence, social media, etc.Work collaboratively with marketing infrastructure to assure marketing programs meet desired outcomeTrack measurable stats for marketing programs and analyze data to provide proactive changes to brand or product strategyPlease find full job description attached.

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