Stellenbeschreibung
Develop, implement and manage Go-to-Market (GtM) strategies and
execution plans for assigned technology and market/application brands within
ADI’s Business Units.Act as primary point of contact and lead facilitator between
assigned business unit(s) and Corporate Marketing organization.
Responsibilities include:
Working with business units, develop a GtM strategy that relates
to the goals of assigned brands.Plan, develop and direct marketing business plan for the
associated brandsLead implementation of marketing programs related to associated
brandsAct as strategic lead for brands to include advertising,
promotions, collateral generation, SEO/SEM, website presence, social media,
etc.Work collaboratively with marketing infrastructure to assure
marketing programs meet desired outcomeTrack
measurable stats for marketing programs and analyze data to provide proactive
changes to brand or product strategyPlease find full job description attached.