Stellenbeschreibung
Sony is a leading global innovator
company with focus on audio, video, game, communications and information
technology products for both the consumer and professional markets. With its
music, pictures, computer entertainment and online businesses, Sony is uniquely
positioned to be the leading electronics and entertainment company in the
world. Through Sony Mobile Communications Xperia™ smartphone and tablet
portfolio, Sony Mobile Communications delivers the best of Sony technology,
premium content and services, and easy connectivity to Sony´s world of
networked entertainment experiences.
RESPONSIBILITIES
Channel
Management - Plans and drives the execution of: Partner centric sell
through campaigns, partner wide retail activities, events, channel stock
check and sell-through data
Maximize
POS visibility, recommendation & sell through for SOMC
Consistent
with partner strategy across all channels
Accountable
for Budget control and Co-op and MMF initiatives
Ensuring
that all tools and activities are aligned to partner and market needs
Develop
local initiatives with the partners and design and implement local
campaigns and has a perfect understanding of what “added value” means to
local MDM (Area Management) staff, in terms of core product (product,
features, prices) and extended product (services, applications, content,
accessories). These include insider MDB, insider points or other CRM related
tools
Execution
of specific programs and campaigns within the local partner marketing
strategy
Responsible
for adaptation of global creative strategy to ensure relevance and
effectiveness within the local market and for implementation of retail
campaigns and support for local rollouts
Supports
SOMC brand objectives and drives for optimum SOMC brand exposure in the
local market
Identification,
development and execution of local sales and marketing opportunities and
promotions in partnership with Account Managers and local Area Management
Communicating
the SOMC strategy to address local needs and creating & communicating
the SOMC value proposition
EXPERIENCE
Marketing experience
Experience
in a high tech/telecoms market desirable but not essential
Formal marketing education essential
Experience
of briefing & assessing creative proposals
Experience
of managing agencies and budgets
Able to
read/assimilate & interpret market information
Excellent customer facing skills
Experienced presenter
If you find
this position interesting, please apply no later than July 24th 2015
via http://blogs.sonymobile.com/career/working-at-sony-mobile/